Social Media Facts

Where will your focus be?

Where you focus your resources is largely dependent on your audience.

The following graphs are helpful indicators on where people spend their time on the internet today.

Worldwide vs. U.S. Usage

Source: Statista.com

In the U.S., these are the dominant social media platforms with ‘older’ adults.

For ‘Millennials,’ the most popular platforms vary.

Mobile has surpassed desktop as the primary way to interact on the internet

Demographics of Social Media Users and Adoption in the United States